What works for you.
Increase your reach by creating all-new booking channels and taking your beauty business online.
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Beauty business trends.
Find inspiration to enhance client experience and keep your chairs full.
How to grow salon clientele.
From setting up online booking and loyalty programs, to beauty salon marketing tips, get inspired by our latest guides.
Offer a free online booking system for your services
Whether you’re starting a beauty salon or looking for ways to organize a loyal fanbase, an online Booking Page is invaluable. Here’s how to accept appointments and payments 24/7.
Get your salon discovered by local clients
Learn about local SEO to gain an edge over your competitors. We also cover booking from Google search, the importance of link building and how to get your Booking Page seen.
Make payments easy for you and your audience
Ensure clients stick to their appointments by requesting payments in advance. It’s all automatic, secure and online with the Square, Stripe and PayPal integrations.
Display a QR code on your business’ storefront
Every Setmore account comes with a unique and scalable booking QR code. Feature it on your exteriors, front desk, print marketing, branded vehicles and more.
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I have 4 straight years using Setmore. It is completely user friendly and makes our job so much easier. Our clients love it and it gives my business a much more professional appearance.Marjorie González, Marjorie González Makeup Studio
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FAQs from the beauty industry.
When you’re travelling to clients it can be difficult to keep your schedule in order. Additionally, you need to respond to requests, market your services and handle bookkeeping. To stay organized, you can automate typical tasks that eat into your time.
When you’re on the road or with a client, allow people to book consultations or services online. You can also take deposits or payments and sync details with your preferred accounting software.
An all-in-one app like Setmore has sales, CRM, website, social media and productivity integrations that can help your business run like clockwork. Consider what you can automate and simply connect your apps.
You can also download Setmore for mobile devices to manage your business on the go.
Consider automating email reminders so your clients are prompted about upcoming appointments. This takes the pressure off your team to follow-up and also gives clients the convenience to reschedule online.
Text reminders are also effective for reducing missed appointments as clients are sent details to their phones. With a tool like Setmore, you specify a lead time for reminders and they’re fired out in the background. We’ve found this helps barbers, hairdressers, nail technicians, MUAs and more increase their bookable hours.
Whether you’re operating a booth, competing in a hair show or hosting a discussion, connections at events matter. Check out our article on how to build clientele, book appointments faster and promote your services before, during and after trade shows.
When a lead has discovered the ideal salon, barber lounge, spa or similar business online, they don’t want to be kept waiting. Capitalize on traffic by including booking options on your website, social media, Google My Business listing and more. Leads don’t need to call or email you to confirm a booking. They can self-book when they’re most invested so you don’t miss out.
Learn more about how to grow salon clientele with our guide to setting up online booking.
QR codes are essential salon business marketing tools. Not only do they enhance promo materials with a quick route to book, they help you capitalize on footfall while out of hours. Feature a QR code on flyers, POS displays at events, your front desk or email marketing and let clients scan and book.
Clients use their smartphone cameras to scan your unique code and this opens your Booking Page. They can select a service and pay in minutes without needing to contact you.
Every beauty business thrives on results and reviews. Ensure you’re utilizing social media to share your skills. Offer variety in your content and show the story and people behind your brand. In addition to the styles you create, consider posting about your location, training, attendance at fairs or competitions, and special offers.
Beauty, nail and hair salon Instagram marketing can help your business reach a wider audience. You can feature a booking button on your profile and posts that enables viewers to reserve your time instantly.
For more information, check out our Support Center.
Support for nail and tanning salons, to mobile MUAs.
Getting started with your calendar
Find instructions on how to add an appointment to your Setmore calendar and ways to customize the display.
Tailor your online Booking Page
Personalize your customer-facing Booking Page and enable people to schedule appointments at any time.
Switch on instant notifications
Keep staff and customers on the same page with automatic booking confirmations and reminders.
Have questions about customizing your booking system? Contact us via