{"id":9902,"date":"2024-12-04T21:42:10","date_gmt":"2024-12-04T16:12:10","guid":{"rendered":"https:\/\/www.setmore.com\/blog\/?p=9902"},"modified":"2026-05-07T18:47:42","modified_gmt":"2026-05-07T13:17:42","slug":"what-is-your-branded-app","status":"publish","type":"post","link":"https:\/\/www.setmore.com\/blog\/what-is-your-branded-app\/","title":{"rendered":"Branded mobile app: what is it, how it works, and how it benefits your brand"},"content":{"rendered":"\n<p>Branding is all about consistency\u2014it boosts recognition, strengthens your brand identity, and enhances customer loyalty. With tons of tools out there to help your small business tackle admin tasks, weaving in your logo and branding can be challenging.<\/p>\n\n\n\n<p>Having your very own branded app can help with that \u2014 step in the new Setmore PWA (aptly called \u2018<a href=\"https:\/\/www.setmore.com\/features\/your-branded-app\">branded mobile app<\/a>\u2019). Once your customers download it, they\u2019ll have a direct route to your <a href=\"https:\/\/www.setmore.com\/features\/booking-page\">Booking Page<\/a>. Let\u2019s dive in to see what your branded mobile app is all about, and how it can help boost brand recognition.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Start getting bookings from your branded mobile app<\/h2>\n\n\n\n<p>Branded mobile app is live and good to go\u2014there\u2019s no need to create or code anything. Setup is easy and requires minimal effort \u2013 all you need to do is customize its appearance and turn on prompts so your customers can download it.<\/p>\n\n\n\n<p>To get started, open your Setmore app:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to <strong>Settings &gt; Your branded app<\/strong>.<\/li>\n\n\n\n<li>The app icon is your business logo by default. Click \u2018Edit\u2019 to update.<\/li>\n\n\n\n<li>Name your app in the \u2018Your app\u2019s name\u2019 section. To avoid truncation, keep it under 10 characters.<\/li>\n\n\n\n<li>Switch \u2018Notify customers about your app\u2019 on.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"700\" height=\"394\" src=\"https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA--700x394.png\" alt=\"\" class=\"wp-image-9904\" srcset=\"https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA--700x394.png 700w, https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA--250x141.png 250w, https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA--768x432.png 768w, https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA--1536x864.png 1536w, https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA--2048x1152.png 2048w, https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA--120x68.png 120w\" sizes=\"(max-width: 360px) 300px, (min-width: 361px) 768px, 100vw\" \/><\/figure>\n\n\n\n<p>Now, when customers use your Booking Page, they\u2019ll get a prompt to install your branded mobile app.. Just a couple of taps, and it\u2019s done in less than 10 seconds.<\/p>\n\n\n\n<p>For illustrated instructions, read our <a href=\"https:\/\/support.setmore.com\/en\/articles\/8592471-personalize-your-branded-app\">support article<\/a>.<\/p>\n\n\n\n<p><strong>The benefits of your branded mobile app:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Your logo on their home screen is a powerful reminder to book with you \u2013 boosting brand recognition.\u00a0<\/li>\n\n\n\n<li>Booking an appointment is super simple \u2013 all they need to do is tap the app on their home screen.<\/li>\n\n\n\n<li>Customers can install your branded mobile app from your Booking Page. Send your Booking Page URL via email, SMS, WhatsApp, social media, and wherever you <a href=\"https:\/\/www.setmore.com\/blog\/ways-to-share-booking-links\/\">connect with clients<\/a> directly \u2014 no app store needed.<\/li>\n\n\n\n<li>All the development is handled for you. Once enabled in your Setmore app, customers are sent prompts to download after using your Booking Page.<\/li>\n\n\n\n<li>Quicker loading times by caching resources means a more streamlined booking experience and being able to view your services offline.<\/li>\n\n\n\n<li>The Setmore team handles the backend, and updates happen automatically.<\/li>\n\n\n\n<li>Not only is it simple for you to set up, but super convenient for your customers to use.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Plus, having a customized Booking Page only strengthens your app\u2019s impact. Align both with your branding to deliver your full brand experience.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">It\u2019s all about visibility and credibility.<\/h2>\n\n\n\n<p>Having Your own branded app helps to keep your brand front and center. As it appears on customers\u2019 home screens, they think of you when they pick up their phone. It reinforces your presence and makes your business easier to find whenever they want to make an appointment \u2013 how convenient.<\/p>\n\n\n\n<p><a href=\"https:\/\/emarsys.com\/learn\/blog\/customer-loyalty-statistics\/\">42%<\/a> of customers will download a brand\u2019s app to show their loyalty. Having your own makes you credible and visible. With ease of access and how customers prefer to interact with brands, it\u2019s more likely they\u2019ll rebook and even recommend you to others.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A super streamlined process for easier bookings.<\/h2>\n\n\n\n<p>By giving your customers a direct line to your Booking Page with your branded mobile app, rebooking starts to become second nature. No need to dig through search results, emails, or browser bookmarks\u2014they\u2019re ready to book in just a couple of taps. It\u2019s convenient and makes a ton of sense as <a href=\"https:\/\/finance.yahoo.com\/news\/survey-reveals-customers-prefer-mobile-092144971.html?guccounter=1&amp;guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&amp;guce_referrer_sig=AQAAAM82ENa8FbikCcFUl8d6w60jWmPXRgzKMIzc0lcgVThMZwEvs8tXUfKX5VuKV3IdDU6T69wHvqQ28SpVO9-6fhQZOcMCD_km1d-B04k7Zv3iS0KMdA3r0QjcKjv9DX0itVt2H37HjaE_Mablh6igDj_BqLzElinzymcYR2A2GQEw\">64%<\/a> of people prefer using a business&#8217;s mobile app over its website.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"700\" height=\"350\" src=\"https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA2-700x350.jpg\" alt=\"\" class=\"wp-image-9905\" srcset=\"https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA2-700x350.jpg 700w, https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA2-250x125.jpg 250w, https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA2-768x384.jpg 768w, https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA2-1536x768.jpg 1536w, https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA2-2048x1024.jpg 2048w, https:\/\/storage.googleapis.com\/blog-setmore\/1\/2024\/12\/PWA2-120x60.jpg 120w\" sizes=\"(max-width: 360px) 300px, (min-width: 361px) 768px, 100vw\" \/><\/figure>\n\n\n\n<p>Ensure every step of their booking process is frictionless with your branded mobile app. Not only does it provide a straightforward process, but you stay at the front of your customers\u2019 minds, which leads to repeat service and loyal customers.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is a PWA?<\/h2>\n\n\n\n<p>PWA, or <a href=\"https:\/\/developer.mozilla.org\/en-US\/docs\/Web\/Progressive_web_apps\">Progressive Web App<\/a>, are applications built using web platform technologies. This means they operate as a web page but appear to function as a platform-specific app. They are extra convenient as they run on any device from a single codebase.&nbsp;<\/p>\n\n\n\n<p>Branded mobile app <strong>IS<\/strong> a PWA example, giving customers a smooth, app-like booking experience right from their home screen. No need to hire a coder or learn how to create a PWA\u2014set it up takes just a few clicks, and you\u2019re done. Offer instant access to your Booking Page without developing a native app.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The benefits of having your own app, with zero hassle.<\/h2>\n\n\n\n<p>Having your branded mobile app is only the start. With the <a href=\"https:\/\/www.setmore.com\/mobile-appointment-scheduling-software\">Setmore mobile app<\/a>, you can manage your bookings anywhere, or connect your favorite apps to completely organize your business. With your scheduling taken care of you can get back to what matters.\u00a0<\/p>\n\n\n\n<p>Simplify your scheduling for everyone and <a href=\"https:\/\/signup.setmore.com\/start-now\">start FREE<\/a> with Setmore \u2013 booking with your business is just a tap away. Need help? Reach out through chat, email, phone, or <a href=\"https:\/\/onboarding.setmore.com\/services\/5d370f33-49de-4180-b64b-1fd4e71f60a4?source=easyshare&amp;utm_source=setmore_website_live_demo&amp;utm_medium=onboardingteam&amp;utm_campaign=business-development&amp;_gl=1*1pv2d8o*_gcl_au*MzY1MTIyOTc5LjE3MjQwNTY0Mjc.*_ga*ODA3NTM4MDI2LjE3MDY2MDUxMzA.*_ga_F8ZFEKPVXL*MTczMDkyNDI0Mi42MTIuMS4xNzMwOTI0Mjc5LjIzLjAuMA..\">book a demo<\/a>, for 24\/7 human support.<\/p>\n","protected":false},"excerpt":{"rendered":"Branding is all about consistency\u2014it boosts recognition, strengthens your brand identity, and enhances customer loyalty. With tons of tools out there to help your small business tackle admin tasks, weaving in your logo and branding can be challenging. Having your very own branded app can help with that \u2014 step in the new Setmore PWA&#8230;","protected":false},"author":27,"featured_media":9903,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-9902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Branded Mobile App: How It Benefits Your Brand | Setmore<\/title>\n<meta name=\"description\" content=\"Discover how having your own branded app boosts brand recognition and drives repeat bookings. 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