{"id":2610,"date":"2018-02-21T17:39:32","date_gmt":"2018-02-21T17:39:32","guid":{"rendered":"https:\/\/www.setmore.com\/blog\/?p=2610"},"modified":"2023-09-08T14:37:39","modified_gmt":"2023-09-08T09:07:39","slug":"closing-lead-conversion-loop-setmore-story-ft-denise-renee","status":"publish","type":"post","link":"https:\/\/www.setmore.com\/blog\/closing-lead-conversion-loop-setmore-story-ft-denise-renee\/","title":{"rendered":"Closing the Lead Conversion Loop: A Setmore Story ft. Denise Renee"},"content":{"rendered":"

The recipe to making your business successful is half turning prospects into customers, and half keeping the customers you already have. This is especially true for solo entrepreneurs who have to wear all the hats<\/i>. However, Setmore can help automate the process of getting new customers.\u00a0Denise Renee, a Setmore user and founder of The Derenco Agency, will show you how to make it work while still having enough time in the day for family and hitting the gym.<\/p>\n

This is Denise Renee\u2019s story.<\/p>\n

\n

When Denise Renee started The Derenco Agency<\/a>, she had a problem that all new business owners wish they had:\u00a0managing and tracking new leads that were coming in from a variety of sources.<\/p>\n

\u201cI get messages through Facebook and LinkedIn the most. Other times, people will tag me in a post. Then there are those who reached out to me through my website or somehow got a hold of my number. I was losing track and felt like nothing was going on in my business.\u201d<\/p>\n

\"In<\/p>\n

Denise Renee (that\u2019s a double first name, like \u201cMary Lou\u201d) helps professionals, executives, and entrepreneurs create more business opportunities for themselves by ghostwriting and editing their books, blogs, social media and web content.\u00a0At first she worked these gigs on the side, but in June 2017, she made the courageous decision to quit her day job and go full time with her business, The Derenco Agency.<\/p>\n

A superhero\u2019s nine-to-five<\/span><\/h2>\n

\u201cI literally work 7 days a week and no two days\u00a0are alike,\u201d Denise Renee says, \u201cIt\u00a0is a constant juggling act between my business and personal obligations. My days\u00a0are built around my 6-year-old son’s school drop-offs, pick-ups, and his daily reading time. I spend time working on existing client projects and client acquisition activities while he is in school.\u201d\u00a0If that wasn\u2019t enough, she also started squeezing in networking events and hitting the gym into her schedule, while also managing existing leadership duties with her church.<\/p>\n

This is not the type of schedule that leaves much room for back-and-forth emails or phone tag.<\/p>\n

\u201cIt was a nightmare sending out text messages to figure out when [my schedule and the client\u2019s schedule] might coincide. Usually, people took a few days to respond to my texts but by then my availability had changed.\u201d<\/p>\n

\"loaftime\"<\/p>\n

Opportunities have a short shelf life, and they can turn stale rather quickly. Most entrepreneurs can probably relate to this. A client\u2019s interest level peaks early and quickly fades, so to capitalize on the opportunity, one always has to constantly be a in a position to act. If you\u2019re waiting 2-3 days for a text message or email reply, chances are you\u2019ve lost the lead.<\/p>\n

And if you\u2019re unable to act on dozens of leads coming from referrals, social media, and your website, as in Denise Renee\u2019s case, then that\u2019s potentially thousands of dollars worth of business passing you by.<\/p>\n

Self-booking to the rescue<\/span><\/h2>\n

\u201cIt was abundantly evident that I needed a simple way to have people book time with me. I was interacting with other business owners who would send me links to their calendars to book time and I realized I needed something like that for myself.\u201d Denise Renee already had a Setmore account from when she freelanced alongside her day job. But now as a full-time entrepreneur, she decided to re-up with a paid subscription to get the most value out of her account.<\/p>\n

Now when Denise Renee gets a message from a new lead inquiring about her services, she can spring into action. \u201cI immediately send out my calendar link to prospects. In my first week using Setmore’s pro features, my calendar literally filled up for the next week with pre-sales calls. It was amazing!”<\/p>\n

This is the key benefit of Setmore: the ability to empower your customers and clients to self-book an appointment with you. Denise Renee had set her availability in Setmore\u2019s calendar, then shared a link to her Booking Page directly with her clients via a text.<\/p>\n

\"salon<\/p>\n

What is the Booking Page? <\/i><\/b>The Booking Page is a web page that lists your services, staff, availability and contact info. Share the Booking Page with your clients so they can book appointments without having to call you. Click to learn more ><\/i><\/span><\/p>\n

From the Booking Page, Denise Renee\u2019s clients could then choose a date and time that worked for them, using parameters that she had already established in Setmore\u2019s settings. All she had to do was wait for the appointments to show up on her calendar.<\/p>\n

\u201cThat first week of having Setmore activated in my business allowed me to have calls that were in total potentially worth $10K+ to my business!\u201d<\/p>\n

Blueprint for success<\/span><\/h2>\n

Let\u2019s say you want to replicate Denise Renee\u2019s setup for your own business – how do you go about it? We\u2019ll cover a blueprint for success below:<\/p>\n

    \n
  1. Start with a free Setmore account. <\/b>Click here to sign up, no credit card required ><\/a><\/li>\n
  2. Set up your account:\n